Mercy Kabue

Recent Posts

An Example of How Sales and Marketing Alignment Works

When sales and marketing teams are in sync, companies become better at closing deals and generate more revenue. But how does sales and marketing alignment work in real life?

How to Scale your Online Events Using Marketing Automation

Covid -19 has changed the way most companies are doing business. Even if your business is not health-related, you are most likely incorporating the pandemic into your content and messaging. You have...

Where Do You Draw Your Inspiration From?- Mercy's Account

The thing about inspiration is that it is this immense energy that when captured, it can help you seek out your wildest dreams while crushing challenges met and goals set. We sought out to understand...

5 Stellar Examples of B2B Storytelling

Do you agree that storytelling can make or break your marketing campaign?

“Good stories surprise us. They make us think and feel. They stick in our minds, and help us remember ideas and concepts in...

9 Best kept Secrets of Successful B2B Marketing Campaigns

  Spinach admittedly gave Popeye supernatural strength that made him victorious.

Have you ever wondered what could be the spinach to your marketing campaign?

While there is no ‘spinach’ that can...

How to Get Your Clients to Leave a Testimonial on Your HubSpot Partner Page

Do you often get a lot of praise from your customers as you work with them? They are happy with the product but when it gets to asking for a testimonial it feels like hitting a brick wall?

We all...